Monthly Archives: December 2009

They Affect Your Life, Now You Can Ask Them a Question

Microsoft, Sony, Apple, Dell, IBM, Pansonic, Toshiba, Hitachi, HP

If you could ask the CEOs and other execs of any of the Major Consumer Electronics Companies anything, what would it be?   Are you interested in their products, the direction of their industry, what pets they have, what?

This is your chance to ask them questions, an opportunity that may never happen again.  From Product Direction through Marketing, Sales and Distribution and even personal questions, they’re all fair game and this is your chance.

Since you’re following me, you probably already know that I’ve interviewed the top people at every major Consumer Electronics firm in the world.  I’ve interviewed more than 5,000 CEOs, CTOs and Marketing Officers over my past 535+ ClearChannel Radio shows in the Boston Market.

Next week, I’m going to be out at the Consumer Electronics Show in Las Vegas and I’m going to be recording interviews, dozens of them.  I’ll be there with my official media credentials and recording equipment asking questions and putting together more radio shows.

Now, here’s the important part for you:  For the first time ever, I’m going to be asking them some of your questions.  I’ve never made this offer before, and I’m a little reluctant to do it — after all, we’ve all heard some people ask some pretty silly questions…  But I’m willing to give it a try.

I’m going to be using my Twitter account (@CraigPeterson) to post basic information about each guest I’m interviewing as it happens.  If you have a question for them (or for anyone), just go ahead and subscribe to my Tweets and reply when you see something interesting.  It’s that simple.

I’ll take the (reasonable) questions, ask them to the executives, record the interviews, tweet back and post the answers on my web site (http://CraigPeterson.com)  This will let you be part of the action on the floor of the largest conference and convention in the world!  Check it out at http://www.cesweb.org/

Don’t forget to follow my Tweets at http://twitter.com/craigpeterson and let me know what you think. Another milestone for social media.

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Giving Away an iRobot Roomba 560 Today

We’re giving away an iRobot Roomba 560 today to a subscriber to our email list. Make sure you’re signed up at http://craigpeterson.com/radio_show Some conditions apply for potential winners.

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Looking for Interviews at CES

Hi! I sent out a quick email to my PR email list yesterday outlining our schedule at the Consumer Electronics Show in Vegas next month. I’ll be doing a live radio show from the floor and will be recording interviews for airing on the show later in the year.

If you’re a PR firm and would like to know about guest opportunities, you can sign up at http://craigpeterson.com/radio_show/pr-opportunities

I’m Looking for a Part-Time Entrepreneur’s Administrative Assistant

[Craig Peterson here again.  I posted this on oDesk, and thought I'd add it to my blog...]

Looking for a part-time/as-needed Administrative Assistant with solid small-business experience in a position that may grow into a full-time slot.

Must be an almost-native English speaker, have a positive, get-things-done attitude with a strong goal orientation and the ability to take initiative. Must be able to work primarily in the US Eastern (EST/EDT) TimeZone.

The selected candidate will be working with a business consultant who has a number of clients in different industries, and therefore must have a broad-based background.

This person will be working with a fairly unorganized team and will help provide some direction by being involved with the goal setting and performing follow-up functions with the various team members. All of the people the candidate will be working with are small business people whose responsibilities range from marketing and sales through finance and acquisitions all the way through technical people to implement various technologies.

It is extremely important that the candidate have the ability to achieve stated goals and overcome obstacles. Completing tasks independently with little hand-holding to get the job done is an absolute pre-requisite. Hand-holding is the last thing any of us have time to do, so a good entrepreneurial attitude coupled with understanding of small start-up stage business is a must.

As a consultant, change is our only constant as we set direction with at least three different companies and projects simultaneously.

Keeping up with the pace of change is critical and potential candidates must demonstrate a high degree of flexibility. Candidates must be capable of meeting the challenge of changing tasks and priorities. They must also be able multi-taskers who are comfortable with ambiguity, particularly since the full details of a project aren’t initially available, and will be changing over time.

Finally, the best candidate can demonstrate that they regularly take the initiative, going above and beyond the minimum requirements of the tasks. They must have a proven record of exemplary work.

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