CES 2016: 4Moms

For all the Moms’s out there who have to transport their children in the car, I found the car seat that will make your life easier.

I interviewed Mara McFadden, the Director of Product Management at 4Moms, about their innovative car seat. Through the use of robotics and innovative design they are disrupting and redefining juvenile and baby gear industry. Their self installing car seat uses accelerometers, magnet sensors, force sensors and control software to assure child safety.

They also have a power folding stroller and the mamaRoo® infant seat that mimics the bouncing movement and swaying that parents make when soothing their babies.

Connect with them below, and keep listening to Craig Peterson’s Tech Talk for all the latest in technology.

Mara McFadden is Director of Product Management at 4moms, a consumer technology company that creates dramatically better baby gear products like the mamaRoo infant seat and origami power folding stroller. She brings the 4moms product portfolio to life, ensuring that every product is true to its vision of being dramatically better and solving real parenting problems.

Mara joined 4moms in 2014 after nearly ten years of engineering and product management in medical device and consumer health industries, with roles at Johnson & Johnson and Philips Healthcare. She has worked on products such as the OneTouch blood glucose metering system, Cordis endovasuclar stents, and Philips Respironics ventilators.

Mara is passionate about products that create meaningful benefits for consumers. She incorporates user-focused design, ethnographic research, and cross-functional collaboration to develop innovative products.

She holds a Bachelor’s degree in Mechanical Engineering from the University of California Berkeley and a Masters in Business Administration from the Tepper School of Business at Carnegie Mellon University.

She lives in Pittsburgh, PA with her husband and their baby and toddler. She enjoys running, soccer, yoga, reading, and chasing her children.

4moms® is a consumer technology company that leverages robotics, technology and innovative design to disrupt and redefine existing industries. The company has transformed the juvenile products baby gear industry with products like the 4moms origami®, the world’s only power-folding stroller; the 4moms mamaRoo® infant seat that replicates the bouncing and swaying motions parents make when soothing their babies; and the 4moms breeze® playard that opens or closes in one simple step. The company, founded in 2005 and based in Pittsburgh, Penn., has twice been honored with the prestigious Red Dot award for outstanding product design, and was recognized, in each of the last five years, by Inc. magazine as one of the fastest-growing private companies in the United States. 4moms products are currently sold at buybuyBABY, Target and Babies R Us, and are available in more than 50 countries around the world. For more information, visit http://www.4moms.com. .
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