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Now you can buy and read your favorite magazines while you are on the move — at a low, digital price.  You can also download these magazines on your desktop, laptop or on your iPhone and keep up to date with the latest happenings.

Zinio gives you the ultimate magzine platform.  I’ve been using it for the past few months and found that it saves time, gives me a better experience than even the paper magazines and saves me money.  For a nominal subscription fee, Zinio allows you to download magazines of your choice onto your computer when they become available from the publisher.  You can also read them at the zinio library.   Zinio uses its own reader that can be accessed online, through web browser—no software installations or downloads required.  You should be subscriber to download the reader.  By bringing the reading experience online, Zinio is recreating the same great reading experience, and providing users the immediacy and convenience of online.

  • We love Dads: A good amount of Zinio’s success can be attributed to “dad’s” who are among our most avid readers and loyal customers.  One of Zinio’s strengths is their robust selection of both business titles and entertainment related titles.  Whether it’s BusinessWeek, or Boating magazine, they provide visitors with the ability to customize their digital reading experience.
  • Video and High Fidelity images:  The Zinio reading experience actually takes magazine reading to a whole new level.  You know the difference a high definition TV makes – imagine if your magazine images could look that good?  Or even better, with added video!  Each one of Zinio’s digital magazines are given the utmost care and attention to detail whenever imagery is involved.   The technology allows a reader to zoom in, jotting notes, highlight specific words, or sentences on these magazines.  So quality will not suffer since it is using HD technology.  You can jot your notes is a good features.  Some people have the tendency to write notes at the end of the pages or right side of the pages.
  • Mobility:  Many Dad’s we all know and love have a long commute every day, or travel quite a bit. For that reason (and many others) Zinio labs has focused on creating a reading experience you can take with you. With our iPhone, iTouch application, you can browse and read on the go, where-ever, whenever.  And even better you can access any Zinio digital magazine when you are on your computer or laptop, but not on the internet using our downloadable reader.
  • Archives: Who doesn’t need to reduce clutter?  Zinio makes this necessary task bear-able by holding over 8 years of magazine archives inside our newsstand.  Now, when you are looking for that old article on Lance Armstrong, or that secret barbeque recipe, you don’t need to page through stacks of magazines, you can open your Zinio library and quickly search through editorial articles and ads within seconds.   Contents can be archived with your notes.  Any note or highlighting is preserved in your library.  You can also search for notes or highlighted words at a later date. So, notes won’t vanish.
  • Issues or Subscriptions: For Father’s Day digital subscriptions are often times less expensive than their print counterparts or you don’t need to invest in a full year. With Zinio, you can also choose from any single issues. Imagine how happy Dad will be with 3 issues of Men’s Journal, followed by 3 issues of Car and Driver and then 3 issues The Sporting News, with a few Harvard Business Reviews just to make it look good. Zinio lets you build a custom experience that meets your Dad’s needs.  You can access free business magazines too.

Zinio is continuously developing new applications, which can take care of highlighting, annotations, search inside, and additional printing options.  Zinio is moving toward digital creation and advertisements.  Also have plans to incorporate audio and videos on magazines.

Jeanniey Mullen
Global Executive Vice President
Chief Marketing Officer
Zinio

Jeanniey Mullen – A biography

Jeanniey Mullen is the Global Executive Vice President and Chief Marketing Officer for Zinio Systems and VIV Magazine. In her role at Zinio and VIV, Jeanniey is charged with reinventing the publishing industry as a digital cornerstone of the consumer’s lifestyle.

She is also the founder and Executive Chair of the Email Experience Council (recently purchased by the DMA).

Prior to her role at Zinio and VIV, Jeanniey was the Senior Partner, and Global Executive Director of the Email Marketing and Digital Dialogue Practice at OgilvyOne Worldwide. In her role at Ogilvy, Jeanniey was responsible for leading the worldwide efforts that use digital dialogues and email to create powerful, meaningful and profitable customer communication strategies for Ogilvy clients, including IBM, American Express and Yahoo!
Prior to her role at Zinio and VIV, Jeanniey was the Senior Partner, and Global Executive Director of the Email Marketing and Digital Dialogue Practice at OgilvyOne Worldwide. In her role at Ogilvy, Jeanniey was responsible for leading the worldwide efforts that use digital dialogues and email to create powerful, meaningful and profitable customer communication strategies for Ogilvy clients, including IBM, American Express and Yahoo!

Jeanniey’s experience spans across B2C and B2B initiatives and many verticals including publishing, entertainment and events.

Prior to joining OgilvyOne, Jeanniey founded and ran her own interactive agency, The Lift Network. Before that, she served as the CMO and EVP at Avalon Digital Marketing Systems, where she helped launch one of the first B2B email platforms that incorporated on-demand video into the email message. Prior to Avalon, Jeanniey was the Global GM and VP of the email marketing department. Before entering the advertising agency world, Jeanniey was the Director of Customer Relations and Marketing Experience for JCPenney’s five key businesses, Store, Catalog, Direct, CreditCard and Insurance, Jeanniey is recognized in the industry as pioneering the first global email marketing practice, and was named one of the top 25 media people to watch while at Grey Direct.

Jeanniey’s expertise in the discipline spans both the B2B and B2C industries. In addition to her board position at the eec, Jeanniey is a columnist for ClickZ, has published numerous white papers and best practice guides, has been appeared in the Wall Street Journal and New York Times. She is a frequent keynote speaker on the topics of email and digital marketing for organizations like Media Post, ClickZ, DMA, Shop.org and many others.

About Zinio

Zinio is the global leader for digital publishing products and services. Zinio provides publishers with new circulation and revenue growth opportunities through its comprehensive offerings from marketing programs that include customer acquisition, retention and cross-promotion to seamless production services, a robust e-commerce engine and extensive digital delivery, circulation and fulfillment services.

Major publishing partners include, Bonnier, Hearst, IDG, Gruner + Jahr, Hachette Filipacchi, IPC Media, Mariah Media, McGraw-Hill, The National Magazine Company, Playboy Enterprises, Source Interlink, Rogers Publishing and Ziff Davis. Zinio has offices in San Francisco and New York with several franchisees worldwide. For more information, or to purchase any of the digital magazine-specific titles offered by Zinio, please visit http://www.zinio.com.

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