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If you let it, social media can consume an inordinate amount of your time. So don’t let it! (Photo: Thinkstock)

Face it, some days you wish social media would just go away so you can get back to running your small business. Sure, you like Facebook for keeping up with family and friends, but what the heck are you supposed to post about your storage unit business?

Instagram and Pinterest are great for pretty pictures, but you’re a plumber — what’s pretty about that? LinkedIn is terrific for networking for professionals, but you do garden landscaping. And what the heck is Twitter for any way, except for finding out the latest tweets our president is hurling.

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