What are the best digital apps for entrepreneurs?
If you have a team, you need Slack. If your team is local or spread around the world (like mine), communications and understanding are critical. Slack helps to make the whole process of discussing ideas, handling tasks and building a business easier. The base level is free, and its invaluable.
Google’s Hangouts service. I use it almost every day to talk with individual members of my team or whole departments. It’s free, it’s easy to use and its available on every platform. I’ve talked on my DAILY podcasts before (http://CraigPeterson.com/itunes) about Google’s split-personality when it comes to messaging Apps, but I don’t think this one’s going away.
I blog a lot (http://twitter.com/CraigPeterson) which means I read a lot to keep current on everything in my field. Pocket has been a savior. It lets you save articles for later reading/sharing/posting. You can tag articles, categorize them, and read them later. Great product.
Every Entrepreneur is in a whirlwind. There is never enough time or resources to get everything done that you want to get done. To top it off, tracking those tasks is not only difficult, it can be downright confusing. That’s why I use Trello. This is a very simple-to-use and effective post-it board that helps you track tasks and get things done. I couldn’t recommend it more to any Entrepreneur. Like Slack, the base product is free and very useful.
O365. You know I’m not a Microsoft fan, right? Their Office 365 suite has been very impressive. My team has been using it constantly for sharing documents (OneDrive), taking notes (OneNote) and its Office Suite (Word, Excel, PowerPoint). We don’t use their email services, but we’ve set up plenty of our customers who do. I need to warn you that it isn’t the most stable platform out there (with daily outage issues somewhere), but its a great value.
IFTTT is a tool I use to tie it all together. Some businesses should check out Zapier, which is a higher-end paid integration tool. I can’t say enough about integrations, in fact I’m going to say more now…
One of the most important tips about Apps for Entrepreneurs is Integrations. It’s kind of like the three laws of a Retail Store: Location, Location, Location.
If you’re using an App that has good Integrations, you’re able to have certain events trigger other events. In our case, we have tools like IFTTT post a message in a Slack channel when someone mentions me on Twitter. That means that we don’t have to monitor Twitter all day long. Same thing is true for our other social media channels. We have Trello integrated with Slack too, so if someone changes a Trello card we’re informed on Slack. This means that our team only has to keep an eye on Slack to keep up-to-date on everything throughout the day.