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Why you should start using Google Keep right away

Google Keep is probably the best Google service that most people don’t use.

Services like Keep, Evernote and Microsoft OneNote are often called “note-taking apps.” But it’s an obsolete label. They’ve grown beyond their roots, now offering collaborative workflow, reminders, checklists, geofencing, optical character recognition, voice transcription, sketching and more.

A few years ago, I would have recommended Evernote. But over the summer, Evernote took a wrong turn. The company changed its pricing structure in a way that practically forces users to pay or quit. Specifically, Evernote added limitations to the free version, called Evernote Basic. It’s now accessible via a maximum of two devices per year — a total deal-killer, as far as I’m concerned. They limit uploads to 60 megabytes per month, which is absurdly low. And they raised prices on premium tiers. The paid versions of Evernote now cost $34.99, $69.99 and $120 per year.

Alternatives abound.